Feed Your Brain Session – Australian innovation finds success in the US

It’s often been said that the US market is difficult to crack. Its sheer size and fragmented nature can be daunting.
Researching thoroughly and choosing the right partners is critical to success. This session looks at how two Australian businesses (Outdeco & Greenwell) have successfully gone about establishing their products in the US – with a little help.

Sean Hegarty started Miller Keats to help Australian businesses establish their products in the US. He has extensive export experience and knows how to research a market from end user back to determine the best distribution channel for a product.